Strategic Planning

City Manager


(231) 922-4440

Project Timeline

Start: Summer 2024 

Anticipated Completion:
Spring 2025


Traverse City is embarking on a strategic planning process to identify clear goals for leadership and guide its future development, ensuring sustainable growth. The initiative will be carried out in four key phases, starting with initial planning and assessments to create a detailed work plan, establish a project portal, and conduct situational analysis. The process will then engage the public and stakeholders through surveys, interviews, and workshops, culminating in a comprehensive Situational Assessment Report and a Traverse City Think-Tank Report. Ultimately, the plan will be developed through focused group sessions and community input, resulting in a finalized Strategic Action Plan that reflects the community’s vision and priorities.

Strategic Planning Proposal

Future iQ